N ECO FRIENDLY START-UP EXCLUSIVELY FOR INFANTS
An adage goes ‘NECESSITY IS THE MOTHER OF ALL INVENTION’
When we became parents for the first time, we had several quality checks on all the things we provided for our baby. She was affected by Eczema; we had more scrutinized checks. When our little one was three months old, we started looking for toys. I am a Montessori mother, and I was very specific on buying organic toys. We surfed for“organic” or “natural” toys, but only few were available. And specifically searching “Montessori” toys there was hardly anything for infants!
The available organic toys were imported & were very expensive. Our search for good organic infant toys was endless. I kept on complaining, and my husband came up with these exact words “Why do you complaint so much? When there is a need why don’t we address it and start a company?” ….……… AND…..EUREKA!!!
THE VOILA’ MOMENT! ----ARIRO
Our journey began with brainstorming ideas and researching for 6 months. We collected designs, and started looking for manufacturers, even visited the international toy expo in Beijing as a part of our extensive research . Incidentally we heard about many artisans across Indian Villages, with acute craftsmanship of toy making, immensely talented but lacked the right platform to showcase their skills. Seeing our designs & genuine motive, they were delighted to join hands. Thus ARIRO has a blend of traditional & contemporary roots; a small initiative to bring about inclusive growth in society.
THE ECO – CONSCIOUS ENTERPRISE --- ARIRO
We started searching for the right materials to make the toys. Inadvertently we came across an article about the benefits of Neem, and we decided it would be the right material for our teethers! Neem’s beneficial properties are abundant, and we believed it would be a great substitute to plastic toys! Neem wood is Anti-bacterial, Anti-fungal, immune boosting and has a plenty of other benefits…. Procuring Neem wood was a great challenge, but with arduous effort we finally made it happen!
We strongly believe ARIRO is ‘every parents dream come true moment’! We aspire to empower fellow parents to bestow their children with eco-friendly toys, and relish in the happiness of seeing them dazzle, sparkle and shine!!!
A hello to the all the lovely toddlers from - ‘ARIRO’ - Goodies on the way --
ARIRO --- THE INFANT TOY BANDWAGON!